On November 19th, 2019 the Bosch Group’s Austrian operation received together with the Event & Live Communications unit of Putz & Stingl one of the most sought-after prizes of the award community in the German-speaking area: the Alpha Award.
Based on judging criteria such as efficiency, creativity in marketing, strategic goal accomplishment and the established value for all participants, the Technology for Life Award by Bosch Austria was awarded as the best project in the category “Human Resources”. For more than 12 years, the award has been supporting talented youngsters of Austrian higher technical colleges.
“We have been coordinating this initiative ever since its beginning and today we are incredibly proud of the development of the award. Since the very first year, we have accompanied more than 2.750 students who participated in this national competition. The Alpha Award not only honours our efforts, but also those of the numerous participants,” points out Nina Witti, Chief Operating Officer at Putz & Stingl.
Each year, the Alpha Award Grand Prix nominates the best projects and competitions in various categories – such as innovation, member activation and marketing – which have successfully accomplished the goal of participant motivation and participant development. The award ceremony 2019 took place as part of the Austrian Event Forum and was the highlight of the B2B event held in Museumsquartier, Vienna.